Fueled by Vega
  • Know. Eat. Feel. Better.

    Developed by Brendan Brazier, Thrive Forward is a FREE, personalized online program to help transform your health through plant-based nutrition. Once registered, you’ll be able to:

    • Learn from experts on how to eat, train and cook to promote optimal health
    • Explore video lessons relevant to you—be it energy, sleep, body composition, strength and endurance training, easy ways to prepare plant-based meals at home, or even how to eat more sustainably
    • Dive into recipes, meal plans and a wealth of supplemental materials
    Get Started Now!
  • Free Starter eBook.

    Register now to get your FREE Thrive Forward 101 Starter eBook. This eBook offers a small taste of the materials you’ll find with each lesson:

    • Get a clear snapshot of where you are today by completing the 5 Day Self-Assessment Journal.
    • Dip your toe into a new morning routine and experiment with your take on the Blank Canvas Smoothie.
    • Try on a few of the five energy-boosting tips as you kick-start your journey to thriving on clean nutrition.
    Register Now to Get Your Free eBook!
  • Thrive Forward Contributors.

    Lead by Brendan Brazier, Thrive Forward was developed by a team of nutritionists, athletes and health educators who are leaders in the clean plant-based nutrition.

    Thrive Forward Contributors
  • #ThriveKitchen Contest.

    Inspire your community with your creation. Share your favorite plant-based meals with the world. Tweet or Instagram your shots and see how others are transforming their health, one plant-based meal at a time. Enter to win great prizes by sharing inspirational pictures of your favorite plant-based meals!

    Enter Now


1Free Sign-Up

Define your journey by choosing areas that resonate most with you.


Explore the connection between nutrition and well-being.


Know better. Eat better. Feel better.

Start Thriving Today!

When you sign up you’ll receive:

  • 13 chapters, 40+ video lessons, and a personalized learn-at-your-own-pace lesson plan to help you navigate a wealth of ideas (without getting lost)
  • Emailed tips: helpful take-away tips reinforce what you’re learning, and encourage you to make changes that work with your life
  • Action items: apply what you learn in each lesson, and share tips and tricks with others in this adventure with you
  • Supplemental materials: including recipes, meal plans, shopping lists, charts, printable reference guides, in-depth articles, and more
Start Your Journey Now

Vega Footer ToutFormulated by Brendan Brazier, Vega products embody the concepts of Thrive Forward. Brendan’s passion for clean, plant-based nutrition is infectious—his vision of sharing the whole foods way to staying healthy for life with the world is a powerful one. Vega is proud to support Brendan in making the Thrive Forward program a reality.

Fueled by Vega

Brendan BrazierBrendan Brazier is a former professional Ironman triathlete and two-time Canadian 50km Ultra Marathon Champion. He is now a successful performance nutrition consultant, the bestselling author of the Thrive book series and formulator of the award-winning Vega line of plant-based nutritional products.

Recognized as one of the world’s foremost authorities on plant-based nutrition, Brendan has dedicated his life to spreading the word about an ethical, environmentally-friendly, and healthy lifestyle through plant-based foods. Brendan currently works with elite athletes all over North America, including athletes in the NFL, MLB, NHL, UFC, PGA and several Olympic athletes. He has appeared on CTV and CBC in Canada, and NBC, ABC, and FOX in the United States.

Thrive Forward, Brendan’s latest endeavour, is the next generation of Thrive in 30— his original free online program that helped over 70,000 people harness the power of clean, plant-based nutrition to feel their best.

About Brendan Brazier

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